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Using Autoresponders With Internet Marketing

If you've ever dealt with an online company or subscribed to an ezine or other
service on the Internet before, you've more than likely received an email from
an autoresponder. Although you may not have realized it at the time, it was
probably an email letting you know that the individual you were trying to reach
isn't available. Even though it appears that someone else sent the message, it
was indeed sent from an autoresponder.

Although autoresponders are great for letting others know that you are away,
they are even more valuable when used as a marketing tool. If you've thought
about selling products or services online or if you already own your own
company, you could greatly benefit from autoresponders. In the world of
Internet marketing -- few tools and programs can compete with an autoresponder.

As many Internet marketers already know, autoresponders are a great way to put
your business on autopilot and multiply yourself. With an autoresponder, simply
set up your preset messages, and select the schedule that each individual
message will go out. When messages go out is entirely up to you, you can send
them out on a daily, weekly, or even monthly basis. You can also use as many
messages as you want, and know without a shadow of a doubt that they will go
out to those on your customer list when they are supposed to.

Best of all, you don't even have to touch it. This will save you a lot of time,
as your autoresponder will handle virtually all of your email tasks. It will
follow up with your customers as well, saving you a lot of time there. If you
had to follow up with each and every one of your customers yourself, it could
cost a lot of time that you could easily be using for other things -- even
spending time with your family.

Even if your business doesn't have a lot of site visitors now, an autoresponder
can still help you out. Even though you may not think so, it can do a world of
wonders. No matter how many visitors you have, you should always strive to
capture all the opt-ins that you can. The best way to do this is by providing
high quality products and services that will keep your visitors intrigued. If
you keep them intrigued, they will gladly sign up to your list with their email
address and their name, so that you can contact them with future offers. Even
though may be starting out small, your opt-in list can get really big before
you know it.

Once your list has grown, it will easily become one of the most valued assets
of your entire company. In order for your list to grow, you'll need to answer
emails about your products, services, company, and what you can do for your
customers. You don't need to spend all day doing this anymore, as you can leave
everything to your autoresponder. Your autoresponder can answer all of your
email questions and give customers what they want -- which will help your
company grow.

Almost all autoresponders will enable you to send broadcast messages to your
entire client list among other things. They will also let you stay in touch
with your customers and establish relationships that will keep your customers
coming back. No matter how big or how small your company may be -- an
autoresponder is one investment that you is more than worth your money.

Using Autoresponders To Keep Up With Email

All online businesses, no matter how big or how small, will sooner or later
become overwhelmed with how many emails responses they have to send out on a
daily or weekly basis. If you've been looking for help with your email
troubles, it may be the time to invest in an autoresponder. With the help of an
autoresponder, you'll have no trouble keeping up with your email. All you need
to do is get yourself an autoresponder and write the scripts. Once you have
installed it -- your business will be on autopilot and you'll be free from
answering hundreds of emails.

Anytime a visitor of your website sends you a business related email, they are
looking for an immediate response. If you take your time responding or put the
email off, the potential customer can get frustrated and decide to go with
another company. If you have an autoresponder on the other hand, the individual
will get the immediate response he or she is looking for. There is no waiting
involved, as the email response is sent almost immediately.

Sit down and think about how much time you spend answering emails or sending
them out on a daily basis -- chances are it's a time consuming process. If you
get hundreds of emails each day, you probably spend several hours going through
them all. An autoresponder will take care of this for you, and give you more
time to tend to other things. Autoresponders are all about efficiency -- as they
give any successful business an edge towards making great use of your time as
well as making your customers feel truly special.

Keep in mind that not all autoresponders are built the same. Each and ever one
of the different autoresponder programs will differ in terms of what they
offer, with some being better in certain situations. When you decide to buy an
autoresponder to assist you with email, you should always shop around and
select the program best for you and your company. If you compare different
programs and companies, you'll find what's best for you. Although it may take
you some time, you'll find that it's well worth it in the end.

When it comes to your business, you don't want to take any chances. Email is
very important with any online business, simply because it's the best way to
communicate with customers and visitors of your website. Before someone buys
anything from your company, they will normally contact you via email or speak
with someone before they make a decision. Although there are some impulse
buyers out there who will purchase something on their first visit, most people
prefer to take some time and think about. In these cases, you can use your
autoresponder to follow up with them, sending them information about your
products and your company to help persuade them into buying.

The last thing to think about, although it's the first consideration for many
is the price. In order to find the best features for the best price, you'll
need to shop around and compare. On the Internet, you can find many different
autoresponders, some of which are obviously better than others. If you go to a
search engine such as Google or Yahoo, you can find dozens of different
programs in little to no time at all. You'll have many different programs to
review and research at your fingertips, all of which you should at least look
over before you purchase your program. If you look at everything available and
base your decision on features and price -- you'll get a great autoresponder
that will go a long way in helping you with responding to your emails.

Using Autoresponders Responsibly

In today's world of unsolicited email and spam laws, it is extremely important
that you learn to use your autoresponder responsibly. Autoresponders make our
lives much simpler, and they are very powerful marketing tools, but if they are
used in a way that they are not intended, they can quickly turn your life into a
nightmare!

First, never add people to your autoresponder mailing list that should not be
there. If they have requested information from you, they should automatically
be added, and you should have a "double opt-in" method in place to make them
confirm that they have requested the information. This serves to protect you
and them.

Each autoresponder message should include a link that the recipient can click
that will automatically remove them from the mailing list. Without this link,
you will be breaking the spam laws, and you risk having your website, your ISP
service, your email, and your autoresponders shut down!

We all want to build a list of a million people, but you must do so
responsibly, and it does take time. Don't get in a hurry and break all the
rules and laws in an attempt to build a large list. This will only result in
losing your list altogether!

Using Articles With Autoresponders

It's no secret that articles are hot right now. Articles are a great way to
promote products you are selling, helping you build your business and reach a
broader audience. Articles should be full of information, easy to read and
understand, and provide readers helpful information towards their topic of
interest. In most cases, articles will include a link to a website, which is
designed to sell products or services that relate to the article.

Normally, articles are submitted to websites, article banks, directories, and
sometimes used with ezines as well. There are many uses for articles, as they
are one of the best ways to promote products and services online. Although you
can find many different uses for articles, one of the best is with
autoresponder. If you combine informational articles with an autoresponder,
you'll get results that you can be proud of. Autoresponders are very popular
these days -- although few think to use them in combination with articles.

You can do this by setting up each one of your articles with your
autoresponder. You should ensure that each article has its own address, meaning
that you'll need to use an autoresponder that allows you to it. Once you have an
autoresponder that allows you to do this, you should make a master list of every
article you have, putting the address of the autoresponder beside of the article
title. If you prefer, you can also add a description of the article to your
master list.

If you have a lot of articles, keeping up with them can be a tedious task.
Those who have a lot of products, normally have hundreds of thousands of
articles. If you sell articles, you probably have more than you can count. All
over the Internet, people are looking for articles. One great source we found
for PLR articles is www.articlewholesaler.com on the web. Articles contain
information, information that can solve problems or describes products. Each
and every day on the Internet, millions of people around the world search for
information. This information that they search for, is normally in the form of
articles.

If you were to advertise all of articles one by one, it would take you quite a
bit of time. If you have hundreds to show, it can take you weeks -- even months.
Through the use of autoresponder, you can save a lot of time. Showing off one
address with one article won't take you long at all, as the autoresponder will
do a majority of the work. All you have to do is put the link on your website,
or add it to your preset messages when you send out emails. Autoresponders can
really get your articles and information out there, all you have to do is give
them a try.

Using an Autoresponder to Publish an Ezine

There are many uses for an autoresponder. One such use is the publishing and
distribution of an ezine or newsletter. Since autoresponder services
usually are set up to send automatic responses to the people on the list at
certain intervals after they sign up, setting up an autoresponder to send out
an ezine can be a little confusing.

Depending on the service or autoresponder that you are using, you will need a
"broadcast" feature. The broadcast feature works essentially the same as the
autoresponse feature, with one big difference. The messages are not sent out at
intervals. The messages can, however, be scheduled to go out on a certain day,
which has no bearing on when the subscriber was actually added to the mailing
list. Broadcast messages are "one time" messages that are only sent to your
current mailing list. People who sign up for your list after the broadcast has
been sent do not receive it, unless the specifically request it with an 
autoresponder address, which you must set up.

Using the broadcast feature of most autoresponder services, you can simply go
and either type your newsletter, or copy and paste it into the editor, then
choose to send the broadcast to your entire mailing list. More advanced
autoresponder services will usually have broadcasting features.

Using an autoresponder to maintain a mailing list and to distribute a
newsletter is a wonderful idea. Your subscribers can easily opt-in, or opt-out,
and all of the distribution is handled for you, based on the schedule that you
set. List maintenance can become very difficult without the automation that
autoresponders provide. You can write each issue of your ezine or newsletter
well in advance, and have it delivered to your mailing list, no matter where
you are or what you are doing. That is the beauty of automation!

Since all past broadcast and autoresponse messages are saved, you can easily
refer back to old issues, or allow people to request past issues. You can also
use the tracking feature throughout each issue of the newsletter to determine
how many clicks you are getting for the various products or websites that you
promote in your ezine.

If you have not yet purchased an autoresponder or signed up with any
autoresponder service, make sure that you inquire about the broadcast feature
first. Not all autoresponders or autoresponder services have this feature, and
as your marketing progresses, you will find that this is one of the most useful
features of the service or program.

Using Your Autoresponder to Generate Leads

Autoresponders are one of the most important marketing tools that you can have
if you are doing business online. In fact, the only thing more important that
the autoresponder is your opt-in list! But all autoresponders start out without
a list -- the list doesn't exist until your autoresponder mailing list starts
filling up with names and email addresses!

The easiest and fastest way to build up an email list is to give things away
for free. Some marketers will tell you that this is a waste of time -- and if
you already have a list of one hundred thousand people that you can market to,
then it probably is. But for those who do not already have a list, this is the
way that it gets built! You simply pay for advertisement to promote your
freebie. Don't think of this as lost money, think of it as an investment in
future earnings.

Give away an ezine, free reports, free ebooks, free access to private websites,
or anything else that you can think of. The object is to get people to sign up
to receive that freebie, and to agree to receive email from you in the future!
It is a win-win situation for everyone, but you get more than anyone else in
the deal. The person gets a freebie. You get their name and email address, and
permission to email them in the future.

But if you do it right, you get even more than that. The freebie that you give
away should also be used to promote your products or services. Even if it just
has affiliate links for products or services that are related to the topic of
the freebie, it is a way to generate extra revenue. Then, when you send email
in the future, you can again promote your products or services. Just be sure to
include valuable information in the email as well, or you will have people
dropping off of your autoresponder mailing list like flies!

Using every opportunity that is presented to you in the world of Internet
Marketing is vital to your success. You have the opportunity to earn money in
the freebie that you create, you have the opportunity to earn money when you
send the "thank you" email after a person has requested your freebie, and you
have the opportunity to earn money every time an autoresponder message is sent
out to that list in the future! Don't waste those opportunities, and put it all
in automatic mode with the use of an autoresponder.

Types Of Autoresponders For Internet Marketing

There are several autoresponders available on the Internet, although they are
divided into three main types -- remotely hosted, locally hosted, and desktop
hosted. For many Internet marketers, locally and desktop hosted are far
preferred over remotely hosted. Although remote hosted are good, locally and
desktop hosted autoresponders will allow you complete control -- as you are
running the program on your own site.

If you have a domain name, you can use as many autoresponders as you like, all
of which will match your domain name. When you use a remotely hosted program,
you won't be able to use your domain name with the autoresponder. Instead,
you'll receive an address from the provider that resembles their link. This can
be great for some, although many prefer to have their own domain names listed in
the autoresponder.

If you use your own domain name with your autoresponder, you can normally keep
it secret that you are using an autoresponder. When you send out emails using
your autoresponder, it will display your website email, making it very hard to
detect an autoresponder. This can be a great way to use your autoresponder,
especially if you don't want your customers to know that you are using one.

If you use a remotely hosted autoresponder, those you send messages to with
notice that you are using an autoresponder. You should think of this from their
prospective -- if you were their customer, you probably wouldn't want to receive
messages from an autoresponder. Instead, you would want to receive your emails
and messages from someone real, giving you complete individual attention.

If you are just starting out with your company and happen to be on a tight
budget, a remotely hosted autoresponder may very well be the best solution. You
can use it until you get more money and get back on track, although you
shouldn't use it long term. Remotely hosted programs can get expensive very
quickly; as the monthly charges will add it quick each month you use the
program.

You can find remotely hosted autoresponders all over the Internet; all you have
to do is run a search through a search engine like Google or Yahoo. One of the
best on the net is www.automatic-responder.com -- Once you have found a website
you can read more about them and what they have to offer. If you like what you
see, all you'll need to do is sign up and then you begin using their services
with a remotely hosted autoresponder.

Although locally hosted autoresponders are preferred, they do have
disadvantages. Some types will limit how many domains you can install them on.
If the vendor doesn't provide free installation, you could have a problem
installing the script, as most require some degree of technical experience.
Although you have complete control over the program, locally hosted programs
don't have as many features as remotely hosted programs.

Desktop hosted autoresponders are also great, although they too have
disadvantages. Some types will limit how many copies you can install on
different computers. To get the most from them, you'll need a computer that is
always connected to the Internet. You'll also need some experience to set them
up, and they aren't recommended for those who have large mailing lists.

Although there are 3 main types of autoresponders, the type you choose should
depend on your website and your needs. What's the best idea for you may be
completely useless to someone else. When you make your final decision, you
should always decide on what you need for your company -- then pick an
autoresponder that works best for you.

Tracking Autoresponder Responses

As an Internet marketer, it is vitally important to know how well your
advertising campaigns are doing. Advertising campaigns cost a lot of time and
money, and campaigns that are not doing well need to either be changed or
scraped. When using autoresponders for purposes of Internet marketing, you will
be able to tell how well your autoresponder messages are doing by using response
tracking.

Autoresponder response tracking is usually easily set up with the higher
quality paid autoresponder services. Using the tracking set up tool, you simply
enter the web site address that you want your readers to visit, and the software
generates a brand new URL. This URL is used track the number of clicks that you
have from the autoresponder message to the website that you are promoting.

When a person clicks on that special URL, the click is captured, and they are
automatically redirected to the website that you intended them to arrive at.
The visitor does not know that they have been redirected in most cases. You can
monitor the results through the control panel of your autoresponder service
account. The control panel will tell you how many messages were delivered, and
how many clicks were received. Most quality autoresponders will even include a
feature that allows you to track how many of the emails were opened. This is a
great marketing research tool for mass email marketing.

Not all autoresponder services offer tracking abilities such as this. If
tracking is important to you, you need to make sure that this is one of the
features of the autoresponder service before you sign up. This feature gives
you the ability to know whether the message you are sending out is effective,
or if changes need to be made. It also allows you to see if the sales copy on
your website is effective, in a "round-about" way. For instance, if you are
getting thousands of clicks from the autoresponder message, but very few clicks 
from the sales page to the order page, you know that the autoresponder message 
is working, but the sales copy is failing.

If you have never tracked your autoresponder responses before, you should
definitely consider it. Again, this information allows you to find out what is
working, and what is not working. It will essentially make your autoresponder
marketing much more effective and profitable. You will most likely be very
surprised at the results of the tracking!

Tips For Selecting An Autoresponder

Anyone who owns a website can gain a world of benefit from an autoresponder. If
you own a website, you probably have hundreds of visitors on a daily basis.
Through the use of an autoresponder, you can take their emails addresses and
contact them anytime you wish. Although an autoresponder is a great thing -- you
should be very careful when you choose the one for your website.

When you select your autoresponder, you want to purchase from a company that
has a history of being stable and reliable. There have been several companies
in the past that have went out of business, taking customer lists and leaving
those with their autoresponders hanging. This can be very devastating to a
company, and you should avoid it at all costs. You should always choose a
company that you can rely on, and never go by price. If you try to save
yourself some money, you could end up paying for it down the road.

If you run a big company, you'll want an autoresponder that supports multiple
lists and allows you to follow up with customers as many times as you wish. An
autoresponder can do more than just answer emails, which is why you should pay
close attention to features. Although you may have just one website now, you'll
want to plan ahead for the future just in case you decide to run more than one
site.

If you don't know a lot about computers, you'll want to choose an autoresponder
that is easy to set up. Non technical autoresponders are always the best, as
virtually anyone can install them. Integration is also important, especially if
you have a lot of other components on your website such as a shopping cart or a
checkout. If you are paying for hosting with your website, you should check and
see if the package comes with an autoresponder.

For many, price is a very important factor. If you don't have a lot of money to
spend, this will be a crucial consideration. Although there are free
autoresponders out there, you should usually use them, as they come with ads
and other annoyances. One of the best we have found that does offer a free
account and no ads is www.Automatic-Responder.com for up to 250 subscribers it
is a great deal. If you search around on the Internet, you may be able to find
a complete package that offers you web hosting and an autoresponder together
for one low price. The savings here can be really good, especially if you use a
long term option.

If you take your time and choose a reliable autoresponder, you'll save your
company and yourself a lot of money in the long run. Buying or downloading a
free or cheap autoresponder is never a good idea, as it will end up costing you
both money and time. The ideal way to find the best autoresponder is weigh out
your options, take your time, and select best autoresponder for your company.

Things To Know When Using Autoresponders

To help increase the flow of traffic to your website, nothing beats an
autoresponder. These programs can save you a lot of time by answering most of
your emails automatically. They can handle customer support questions, product
related questions, or provide information about your company and services. If
you own an online business -- an autoresponder is something you should
definitely invest in.

Autoresponders can also be used to track your promotions and how effective they
are. These days, autoresponders are one of the best tools that you can get for
your online business. They are used by some of the biggest and most popular
online companies, and for good reason. They simplify your life with your
business -- and give you more time to dedicate to other things.

If you are planning to submit your website to search engines like Google or
Yahoo, you should know that most search engines use autoresponders themselves.
Therefore, if you attempt to contact search engines using your autoresponder,
theirs will contact yours and you'll have a never ending reply of emails that
will eventually flood both of your email boxes.

Under no circumstances, should you ever use your autoresponder to subscribe to
forums or other discussion type subscriptions. A majority of the time, these
discussion groups and such will email you updates regarding new information. If
you joined with an autoresponder address, your autoresponder will send a
response each and every time. This can get very annoying very fast, and a
majority of the time you will end up being unsubscribed. In this event, it can
be very hard for the administrator or webmaster to determine who is using the
autoresponder. Therefore, to make things easier, you should never use your
autoresponder with any subscription.

There are some companies out there that completely take advantage of
autoresponders. They will use their autoresponder to respond to automated
messages, which will automatically subscribe the "from" address in their
mailing list. This is totally the wrong way to use and autoresponder, and those
who use it in this manner are displaying a very negative image. Using your auto
responder this way will send a negative image rather than positive. Instead of
spreading good word about you and your company, people will become upset and
spread the word that you should be avoided.

Whenever you use your autoresponder, you should always use courtesy towards
your customers and your visitors. Autoresponders are meant to help your company
grow, and help you spread information about your services, products, and your
company. There are many creative and innovative ways that you can use this
tool, providing you do it the right way. Most customers know when they are
receiving an autoresponder message, and if you don't use it the right way they
will know it. Although you can always change or add to the preset messages;
most contain a unique signature and address that will always be associated with
autoresponders.

The Internet is one of the best ways to conduct business and promote your
products. Autoresponders can help you save a lot of time, although when you use
them in the wrong ways, they will eventually get you a negative image. If you
know you are using it the wrong way and continue to do so, you will eventually
lose a lot of business and your company will suffer a great deal. On the other
hand, if you always think in terms of courtesy towards your customers, your
autoresponder can help you obtain a lot of business and establish relationships
with customers who will always spread the word about your company.

The Power Of Autoresponders

If you own an Internet marketing or online business, you've probably grown
tired of answering the never ending amount of email you get on a daily basis.
Most companies get hundreds of emails a day, many of which are questions from
clients and potential customers. If you've grown tired of answering email -- you
should look into an autoresponder and discover how it can work for you and save
you a lot of precious time.

When someone sends out an email, they expect to get an instant reply. Although
you can meet this demand with some emails, it can be very hard to send an email
to over 100 people -- especially when you have hundreds of other things to do
with your day. You can always hire additional staff to answer emails, or work
longer hours yourself. These options may be good for some -- although many
decide to use the power of an autoresponder instead.

As most of us already know, emails are very important with business. They give
us a way to communicate with others on the Internet, sending messages in a
matter of seconds. Emails are also an ideal way for visitors to give you
feedback on your products, website, and other concerns free of charge. Through
the use of an autoresponder, you can quickly answer emails and reply to
hundreds of emails without lifting a finger.

What many fail to realize is the fact that autoresponders have many other uses
than just answering emails. They also give you the opportunity to email
potential customers and clients about future products, special offers, free
samples, and anything else you feel would be important to your visitors. You
can also offer advice and tips to affiliates as well, helping them to sell your
products and services. On top of this, autoresponders are also a great way to
build trust and a working relationship with your visitors and customers.

You can find autoresponders in several different formats, including programs
that run through your email, scripts that operate through your website server
and third party programs that are hosted by autoresponder services and
providers. There are companies that will offer you free autoresponders,
although you may want to look at the features before you decide to try one out.
Although free is good -- there are normally downsides to free programs that you
won't have to worry about if you purchase one.

When you load up your autoresponder with content, you can make the material
long or short, although you should make sure that your readers can follow along
and keep up with the material you're sending. When a potential buyer or current
customer signs up on your list, you should always let them know what it is that
they are signing up for.

When you sent out your first email, it should be a welcome email to first time
subscribers, letting them know what they can expect to receive from you in the
future. This way, customers will anticipate your emails. If you give them high
expectations, they will anticipate your emails. You should always make your
messages enticing, letting readers know that you are offering them great
content with your autoresponder for the best price of all -- free.

Email is one of the best tools you can have with marketing and business,
although autoresponders have the power to take emailing to an entirely new
level. Through the use of an autoresponder, you can instantly contact hundreds
of thousands of customers, as many times as you wish, with the click of a
button. You can learn many things about your autoresponder -- all you have to do
is play around with it and let your creativity take over.

The Magic Of Autoresponders

A majority of those who visit a new website have no intention of purchasing
anything. Most of the time, those who visit new sites are surfing the Internet
for information, and happen to stumble across your website. There are a few
impulse buyers out there though, buyers that will buy from your site on the
first visit. Although most visitors will leave without buying anything, you'll
find yourself wondering why your visitor counter keeps increasing and your
sales aren't improving.

In most cases, it takes several exposures to new products or services before
someone will decide to buy it. To get the most from your sales and capitalize
on visitors who happen to visit your site without making a purchase, you'll
need a way to follow up with your visitors several times. An email list is one
way to do it, as you can show your product to the same market as many times as
you like.

To successfully manage an email subscriber list, you'll need something known as
an autoresponder. An autoresponder is a great asset to your website, as it can
handle virtually any email you receive. You can think of these tools as
salesmen who never get sick and are always there to answer emails 24 hours a
day -- 7 days a week. They will also follow up with your clients when you
instruct them to do so, continuing to add information to your database as well.

Autoresponders are very helpful tools that people can subscribe to. It can also
capture and manage email databases that it collects from your website traffic as
well. Once you have signed into your autoresponder account, you can use a sign
up form and capture both the name and email address for any of your website
visitors. Once you have the information, you can add it to your customer list
so that you can get back to the customer with information about your services
and products.

There are many other uses for autoresponders as well. Along with sending out
personalized emails to your clients, you can also send them free examples of
your products, snippets of useful information, or special offers towards your
products. You can add virtually anything you want to an autoresponder, and send
it out when you wish. You can also send out a broadcast message to everyone on
your customer list at the same time, which will get your information out there
and save you a lot of time.

You can get an autoresponder program for your website in several types and
several locations. You can get scripts to add to your website, although they
aren't normally recommended. Many prefer to go with third party services, which
will operate the autoresponder for you. This type of autoresponder is known as
remote hosted, and proves to be very beneficial for those who don't want to
operate the autoresponder themselves.

If you want to run the autoresponder yourself, you can always go with locally
hosted autoresponder programs. These programs will allow you to run the
responder yourself, giving you complete and total control. To do it this way,
you'll need to buy an autoresponder program then set it up either on your
computer or through your website.

To get started in the right direction, all you need to do is find yourself an
autoresponder. To find one, all you need to do is run a search with a search
engine such as Google. You'll receive hundreds of different results, including
free programs. You should always avoid free autoresponders though -- as programs
that you pay for will give you a lot more in return.

The Difference Between Autoresponder Programs and Autoresponder Services

Many newcomers to the Internet marketing arena are not aware that there is a
vast difference between an autoresponder program and an autoresponder service.
Not knowing the difference, they often purchase the wrong type of
autoresponder, and find out too late that they have wasted money on a program
that is useless to them.

An autoresponder program is a program that is set up on your web server. This
is usually a free autoresponder that comes with your web hosting account. Many
people don't like to use autoresponder services; so instead, they use an
autoresponder program that they have more control over. Some of those people
don't like the autoresponder programs that come with their hosting accounts
either and purchase autoresponder programs or scripts that must be installed on
their web server.

Other people are quite happy with using an autoresponder service. This is a
service that is usually paid for on a monthly or yearly basis. The fees are
ongoing, and everything is browser based. In other words, you can set up your
autoresponder messages and manage your opt-in list through your web browser -
just as you can with an autoresponder program that is installed through your
web hosting account. The difference is that the service runs on the
autoresponder service's web server -- not yours or your web hosts.

Beginners are usually better off using an autoresponder service. These services
are very easy to understand and to use, and no technical knowledge is needed to
set things up. As a newcomer to the field, however, you might be concerned
about the costs of an autoresponder service. If this is the case, you have the
option of signing up with a free autoresponder service.

Free services make their money by placing advertisements in each autoresponder
message that you send out. Sometimes these ads appear at the top of your
messages, and sometimes they appear at the bottom. Some of the free services
are simply an enticement to purchase the professional version, and have many of
the more advanced features, such as tracking, disabled.

More advanced users often choose to use autoresponder programs, simply because
they have more control over the autoresponder, and they don't have to follow
some of the stiffer rules imposed by autoresponder services, such as sending
confirmation to each and every person who is entered into the autoresponders
list.

The autoresponder that you choose is strictly up to you, but in most cases, an
autoresponder service should suit your needs. If you are unsure, look for a
service that offers free signups, with the option of upgrading to the
professional paid version at a later date.

Secrets Of Success With Autoresponders

The world of affiliate marketing can be very challenging, although very
rewarding as well. All across the Internet, there are hundreds of thousands of
affiliate marketers making lots of money selling other people's products. Some
marketers make a lot of sales overnight, leaving other marketers to wonder just
how they done it.

Affiliate marketing is indeed a good way to make extra money, or a lot of money
if you are proficient at it. If you are just starting out, you may not think
there is any potential. Those that have a lot of experience however, have
thousands of customers and clients. Once an affiliate marketer has been in the
business long enough, it's not surprising to see him or her with 10 -- 20,000
customers.

Almost all successful affiliate marketers have used an autoresponder at some
point in time. An autoresponder can make business a lot easier, and enable you
to contact all of your customers or potential customers with the click of a
button. You don't spend hours or days sending out emails or answering questions
anymore -- autoresponders take care of all that and a lot more.

Anytime you have a new product, all you have to do is write a review about it,
add it to the broadcast page of your autoresponder, make a few adjustments,
personalize it for your customers, then send it off to everyone on your
customer list with the click of a button. If you have a follow up
autoresponder, it will keep your message going.

Keep in mind that it will take you a long time to build a large customer base.
Using an autoresponder can speed up the process, help you save time, and help
you manage your list. Once you get your first customer, you can rest assured
that a lot more will follow. As we all know, a lot of customers in your
customer list will lead to a lot of money with affiliate marketing. If you
don't have any customers -- you simply can't make any money.

All across the Internet, there are many companies and businesses that offer
affiliate marketing programs. All you have to do is contact the company and
find out information about their program, then get started selling their
products. You can make a commission with each sale, using your autoresponder to
do over 50% of the work. Making money doesn't get any easier than affiliate
marketing and autoresponders.

If you already have a website and companies that you are an affiliate with, you
should start building your customer opt in list as soon as possible. Once you
have some customers in your list, you should drop them an email or a message
every week or so. You can send them information, tips, or just a general
newsletter. If you take the time to send them messages -- you'll keep a good
relationship with them and they will keep coming back.

Researching Auto Responders

If you are in the Internet marketing business or if you run a business online,
an autoresponder can make a world of difference. They can handle a majority of
your technical support questions and informational requests, by sending out
automated messages to interested customers. When they get an email, they will
respond instantly with a preset message. This can save you quite a bit of time-
especially if you get a lot of emails on a daily basis.

Out there on the Internet, there are many autoresponders to choose from. They
are classified into three main types -- locally hosted, remote hosted and
desktop hosted. Each type has pros and cons, depending on your needs. Locally
and desktop hosted programs will give you complete control over the program, as
you run them through your own server or website. Remote hosted on the other
hand, is ran through a third party service provider. Remote programs cost you a
monthly fee, while desktop and locally hosted programs cost one fee -- then you
have complete ownership of the program.

Before you decide to purchase an autoresponder, you should always compare and
see what each one has to offer. If you are interested in running one from your
server or website, then you'll need to look at desktop and locally hosted
autoresponders. There are free programs available online, although they will
normally come with strings attached, such as ads in your emails. This can be a
bad thing, as ads in your email will give customers the wrong impression.
www.Automatic-Responder.com is a great service that also offers a free version
for up to 250 subscribers and no advertisements.

When you purchase one of these types of autoresponder programs, you should
always research and find out all that you can. There are many programs out
there that you can buy, many of which will offer you great features at a great
price. Buying your program is the way to go, especially if you have an image to
uphold. Once you have found a program and buy it, it will be yours for as long
as you decide to use it.

If you are looking towards a remotely hosted autoresponder, you'll need to
research for the best prices and service, this is a must when shopping around.
You'll be dealing with a company who has control over the address of the
autoresponder, meaning that your domain name won't appear in the emails you
send using the autoresponder. This can be good for some, although many prefer
to have their name in their emails.

When it all comes down to it, you should always research an autoresponder
before you decide to make a purchase or use a free program. There are several
out there to choose from, although some are far superior to others. If you take
the time and research what each one has to offer you and how much it will cost
you -- you'll end up with an autoresponder that will prove to be more than worth
the cost.

Powerful Autoresponders -- Does Yours Measure Up?

Autoresponders are very necessary when it comes to marketing or taking care of
customers. But the power of an autoresponder, or the lack of power, can mean 
the difference between success and failure.

When you use an autoresponder service, you must make sure that the domain that
the autoresponder uses isn't blacklisted by the spam watch groups. If it is,
your messages probably won't make it past the majority of spam filters, no
matter how much you check it with spam checkers.

Also, not having the ability to track responses can cost you business. If you
can't track response rates, you won't have any way of knowing whether your
messages are doing you any good. A good autoresponder will provide the ability
to track responses. If yours doesn't, you might want to shop for a new
autoresponder.

The ability to add and remove names to your autoresponder manually is vital.
Often, people will contact you without going through your autoresponder. These
people need to be put on the autoresponders mailing list. If you are moving
your list from one service to another, you need the ability to import names and
addresses to your list. Again, if your autoresponder service isn't powerful
enough to allow this, look for a different one!

Personalizing Autoresponders

Have you ever walked into a store in your town, and been addressed by name?
This has probably happened to you at stores that you frequent often. The shop
owner knows your name, and uses it. He remembers you, and he wants you to know
that he cared enough about you and your business to remember you. In the
offline world, this is just one aspect of customer support.

Customer service like this is almost impossible to achieve on the Internet, but
some semblance of it can exist when you personalize your autoresponder messages.
Autoresponder messages can be set up to address people by their first or last 
name -- or both. In fact, there is quite a bit of personalized information
that can be added, depending on the autoresponder that you are using.

The information is included in the autoresponder messages by using codes. Each
autoresponder will use different codes to insert the information in your 
messages. You simply write your message, and put the codes where you want the 
personalized information to appear. For instance, your message may start out 
with: Hello (code for first name)! In this case, the person's first name will 
be inserted where that code is.

Personalizing your autoresponder messages will most likely improve your
response rate. Research has shown that emails that are personalized with the
person's first name are opened more often, and those people are generally more
receptive to the contents of the email message. It is usually very easy to do.
You write one message, using the codes where you want the personalization,
then, no matter who that one email is sent out to, their personal information
will appear where the codes are.

Of course, the autoresponder must collect the information first. This is done
with the use of forms that activate the autoresponder. For instance, if you are
giving away a free ebook, and you have your visitor fill out a form with their
email address to receive the download instructions for the ebook by email, that
form should collect any type of information that you want for personalization -
such as a first name, as well as the email address. If that information is not
collected, the autoresponder won't have anything to insert where that code
appears in your messages!

Take a look around the control panel of your autoresponder, and find out what
type of personalization you can add to your autoresponder messages. You may be
very surprised at the improved results!

Motivate Your Downline with Autoresponders

Many affiliate marketers have a hard time building a downline -- and an even
harder time keeping downline members motivated and selling. If your income
depends on the sales of others, you should strongly consider keeping them
motivated with autoresponders.

You can load your autoresponder with positive messages, sales tips, and news
related to the product or service that is being sold. Many affiliates fail
simply because they don't know how to market a product, and they have little or
no support from affiliate managers or up line members! With the use of
autoresponders, all of that can change.

You should definitely write on some marketing tips, specific to your product or
service, and set you downline members up in the mailing list for that series of
messages. Send broadcast messages once a month congratulating the top sellers.
Send short motivational articles that will keep your downline member upbeat.

Failing to communicate with your downline members is the same as ensuring that
they fail at the business in most cases. If you want to succeed in affiliate
marketing, you have to take steps to help your downline succeed!

Making The Most Of Autoresponders

If you've created a website and started adding your content to it, chances are
you've also built some links and submitted some articles to the major search
engines. After you have done all of the above, the next logical step, which
many happen to overlook, is to take your business to the next level with an
autoresponder. These tools are great to have, although many simply overlook
them.

Often times, someone will visit your website through a link or search engine.
In many cases, a potential buyer will look around your site and find exactly
what he has been looking for. Sometimes, the buyer will get distracted with
other things, and leave the site before he makes a purchase. There are many
reasons as to why a potential buyer might leave your site on accident before
making a purchase, although you can capitalize and make the most of this
opportunity with the use of an autoresponder.

By capturing the visitor's email address, an autoresponder will give you the
chance to contact the potential buyer in the future and capitalize on the sale
that you missed out on before. Although autoresponders are mostly known for
their abilities to automatically answer email, they are also more flexible,
allowing you to do so much more. If you use your autoresponder creatively and
productively, you'll gain more leads and customers than you ever imagined.

The best autoresponders out there will manage your customer list and continue
to follow up with customers who have signed up on your list. You can also keep
your autoresponder list updated with new products and services as well. These
programs will grow with you, allowing you to build a reputation in your area of
business and become an expert over time.

Through the use of an autoresponder and an affiliate program you can contact
your affiliates quickly and easily to let them know about new offers you have
or offer them new material that they can use to help them sell your products to
increase your sales and their commissions. You can also send out broadcast
emails to your affiliates as well, providing them with tips and helpful advice
that will assist them with selling your products.

Autoresponders are also a great way to provide advertising as well. If someone
is interested in advertising on your website, you can use the autoresponder to
automatically send out an email detailing the cost of advertising and how the
individual can find out more about it as well. This is a great asset,
especially if you make a lot of income with advertising on your website.

Another way you can make the most of your autoresponder is by allowing your
visitors a taste of what you have to offer and the quality of your products or
services. If you plan to send out samples, you should avoid making it appear to
be a sales letter. If you do, you'll normally end up losing more business than
you gain. Most buyers don't like receiving sales letters, and will avoid doing
business with you if they receive a sales letter.

Even if you've never used an autoresponder before, you can find many different
uses for it. Autoresponders are great for many different purposes, other than
answering emails. There are several types to choose from as well, which gives
you plenty of opportunities for your business. All you need to do is select the
type that works best for you -- then discover more and more creative ways to use
it to your advantage.

Making Money With Autoresponders

These days, autoresponders make for great follow up tools. You can set them up
to your liking, as they are easy to set up and will hold a lot of preset
messages. Although they are very popular, a lot of people fail to see the power
they hold and therefore never use them. If you've been looking to make extra
money, the tips below will show you how you can make money using an
autoresponder.

The first thing to do, is ensure that your site has a signup form. A signup
form is an obvious way to use an autoresponder, yet a lot of people don't think
about it. Each and every day your website attracts visitors, many of us come
back. If you put a signup form on your site, they can sign up and become a
contact. This way, your customer base will grow with each passing day. You can
stay in close contact with your customers this way, and even increase your
audience over time as well.

You can also give out free reports or ebooks as well. It's actually an easy
task to exchange reports or ebooks for someone's email address. Even though you
may not have a website, you can still make the free report or ebook available by
having people send blank emails to your autoresponder. In doing so, you will
build a client list and get your report out there -- which can help you make
money.

You can also choose to publish an ezine. To do so, you'll need to load your
autoresponder will a course that contains several parts. This way, your clients
will receive your reports and material in sections. You can also build a
customer base this way, and eventually recommend you to their family and
friends. Once you have a relationship and your clients start to trust you, you
can send them information for other products.

You can also use autoresponders as curriers as well. When you send an email
out, ask the recipient to pass your email along to family and friends. As they
pass your emails along, you'll gain more subscribers. Although you'll have to
start out small when you first begin, you'll find that your client list will
grow in little to no time at all.

Autoresponders are also great to use with customer response as well.
Autoresponders are very handy, and they can answer a large portion of your
technical questions. Whenever someone sends you an email needing customer
support, simply answer with an autoresponder message that entails a lot of the
most common problems. A lot of customers find this to be very helpful, as
chances are it will cover the issue they are experiencing.

Autoresponders are also handy with site updates as well. If you update your
site on a regular basis, you may want to use an autoresponder with individuals
who want to be informed when your site is updated. With an autoresponder, all
you have to do is send out a broadcast email and everyone will be informed at
the same time.

No matter how you look at it, an autoresponder can help you bring in profits -
as well as make your life a lot easier. They are easy to use, and will work
great with your website. If you operate several websites, you simply must have
one of these. Once you use an autoresponder -- you'll never want to find
yourself without one again. If you're interested in finding out how easy they
can make your life, all you need to do is give one a try.

Making Business Easier With Autoresponders

In the online world of business, an autoresponder can do a lot for your
company. Also referred to as mailbots, email and on demand, and automatic
email, these tools can help you put your business on autopilot and spend more
time doing other things. Autoresponders are great to have, as they are designed
to automatically respond to any email they receive with an instant response.

Over the years, autoresponders have increased quite a bit in popularity. They
are best known for their automatic email responses, which will save you a lot
of time. By using one of these programs, you won't have to spend countless
hours answering emails again. You can feel free to do other things and always
know that your customers have access to the information they need anytime they
want it.

To set your business on autopilot, all you need to do is get your copy ready
and load it into your autoresponder. Once a potential buyer or current customer
sends your autoresponder address a message, the information he or she is seeking
will automatically be delivered to them. Autoresponders are very quick -
delivering information via email in a matter of seconds.

Autoresponders can also help you send out free courses, articles and
information, reports, information regarding your products and services, price
lists, welcome and thank you letters, confirm orders, and tell others about
your advertising rates. You can preset information such as this into your
autoresponder, so it will automatically send the information out whenever
someone requests it.

Unlike mass email messages, autoresponders can be set up to your
specifications. You can send personalized messages with them as well, which
will make your client feel as if the email was made specifically for him.
Autoresponders will also follow up with emails as well, to ensure that you get
a sale. The better autoresponders out there will notify you each and every time
someone has requested your information, so you know when you have potential
customers.

You can also update your autoresponder messages anytime you wish. From time to
time as you get new products or information to send to your clients, you can
update your log. When running a business, it's very important that you keep
your customers up to date. This way, your customers will know that you have new
products available and ready for purchase. If you have a good relationship with
them, they will be anticipating your new offers.

If you run a business over the Internet, an autoresponder can make life a lot
easier. You can let your autoresponder handle a majority of the tasks,
including technical support and sending out information about your company and
your products. These days, autoresponders are the best tools for online
business -- as they give you plenty of free time for other things.

Looking Good With Autoresponders

When someone sends an email, they would prefer to get an immediate response.
Although most responses take time, customers and potential buyers prefer to get
their response immediately. To give an immediate response to an email, you can
use an autoresponder. They are a great way to let someone know that you
received their email, and that you are taking care of their request.
Autoresponder messages can be custom tailored, and look much better than simple
thank you pages.

Some Internet marketers use their autoresponders to save themselves time and
make their customers feel a bit more at ease until they get the time to handle
the request or issue. If you set up your autoresponder in your email account,
you'll find that there are many advantages, although the biggest advantage is
answering email questions and acting as tech support.

Your autoresponder can act as tech support for your business by answering any
questions you receive via email. To make this work smoother, you can always add
answers as you go or just include the most common preset answers in your
autoresponder. If your website has a technical support page, you can include
different addresses for each specific question. When a customer emails the
address, the autoresponder at the other end will automatically send them the
answer.

Using an autoresponder to answer your email questions can drastically cut down
the amount of emails that you need to answer. Instead of having to wait on your
response, your customer will get an instant reply. Customers love to get instant
replies, which is one of the main reasons why autoresponders are so popular with
online businesses and Internet marketing. If customers start to ask questions
that your autoresponder isn't set up for, you can easily add answers to it
anytime you need to.

No matter what the question may be, you can use an autoresponder to answer it.
With most autoresponders, you simply type the answer to a question or other
piece of information into a text file. You can include an answer section on
your website as well, where customers will ask their questions. If you set it
up so that it includes a mail form, you can add several pages to the answer
section. Once a customer sends the question, the autoresponder should
immediately send them an answer.

For a growing Internet business, an autoresponder is a must have. If you deal
with a lot of customers, you'll find this tool to be very beneficial. No matter
what type of company you may have online, an autoresponder will help you stand
out in a crowd -- and keep you looking good night and day. When customers email
you and get an immediate response -- they won't forget it.

Locally Hosted Email Responders

Locally hosted autoresponders are autoresponders that you host through your own
web server. Normally, they are either scripts or programs that you need to have
installed on your web server. They often require you to have a database, such
as SQL 2000 or mySQL. They will also require you to purchase or lease programs
or scripts that were written in ASP, Perl, or PHP.

Once the installation has been completed, you'll need a web browser to start
using these programs, to set them up, and run your subscriber list. You don't
need to be an expert with these programs, although you will need a working
knowledge so you can operate them effectively. There are several autoresponders
out there, many of which are flexible and offer you powerful features. If you
are a webmaster with your own site, a locally hosted email autoresponder is a
great investment.

If you are in the internet marketing business and have a large subscriber base,
locally hosted email autoresponders are a great choice -- especially when you
compare them to autoresponders that are remotely hosted. Locally hosted
programs will also provide you true flexibility, involving no third parties.
You don't have to worry about any company hosting your autoresponder -- simply
because you will be doing everything yourself.

One of the best things about locally hosted email autoresponders is the fact
that you own the program. Once you have purchased the software, you own it for
the rest of your life. This way, you don't have to worry about any other
charges. You won't have to pay a company to run it, which will save you a lot
of money in the long run. There are no monthly charges involved either, which
makes locally hosted email responders that much better than remote hosted
responders.

Providing the licensing condition allows it, you might be able to run the email
responder on multiple sites. Some will let you run multiple copies on several
different websites, while others require that you pay a small fee to upgrade
first. If you are planning to run multiple copies, you should first find out
how many copies or how many websites you are able to use the software with,
before you make a purchase. This way you'll be able to determine the true cost
of the software and whether or not it is right for you.

Considering the fact that you'll be running locally hosted email responders
yourself, you'll have more control than you would with a remote email
responder. Locally hosted email responders give you more control over the
database, and a better range of customization features. This way, you can set
things up to your liking and rest assured that you are in total control.

Some locally hosted email responder programs will allow you to further
customize the script to fit your needs. You can do this yourself if you know
enough about scripting languages, or simply pay someone to do it for you. If
you the program you are using or plan to use allow customization, you can
pretty much fine tune it to your liking.

All across the Internet, there are several locally hosted email responders that
you can get. Some of the best include Post Master, Send Studio, and
Intellisponder Pro. There are other great programs out there, although they
will cost you money to use. Once you buy them though, they are yours for as
long as you use them. When you consider what's best for your online business -
you can't rule out the power and features that a locally hosted email responder
will provide you with.

Invoicing with Autoresponders

If you have recurring invoices that you send out, you can easily automate this
process with autoresponders. Many business owners find that they spend a good
portion the day sending out invoices, or trying to collect on unpaid invoices!
This can easily eat into the time that you could be spending generating new
business.

If the amounts invoiced are the same each month, and due on the same day each
week or month, you can easily automate the invoicing process with the use of an
autoresponder. Many shopping carts that
have autoresponders built in work well for this. Others may take a little time
to set up, but in the end, they will save a great deal of time overall.

Get extra usage out of the automated invoicing process by adding small messages
to the invoices that alert these clients to new products or services that you
offer. Think about your phone bill -- doesn't your phone company send out
additional sales material with each bill? There is no reason you shouldn't use
this same marketing technique with your autoresponder invoices!

Innovative Ways To Use An Autoresponder

In the world of Internet marketing and online businesses, one of the most
difficult tasks to accomplish is effectively managing your time with your day
to day tasks. By using a bit of creativity however, you can use an
autoresponder to your advantage and drastically reduce your work load.

Those of you who are looking to make a lot of money can save a lot of time and
still make a lot of money through the use of an autoresponder. There are
several ways that you can use an autoresponder to your advantage, resulting in
big money and more time for your business so you tend to other things or simply
sit back and spend more time with your family.

An innovative way to use your autoresponder is to use it with your
testimonials. If you lack the room on your site to add your testimonials to
your ad copy, you can add them to your autoresponder. If you choose to add them
to your responder you should always be sure to include all of them. It will look
more professional, and let others know more about your products.

You can also choose to use your entire website in autoresponder format.
Although this may sound silly to some, it's actually an innovative idea that
really works. Not all visitors will have the time to read your website; often
times having to leave before they can really read what you have to offer. If
you put your website in autoresponder format, you can email bits and pieces
from your site to potential customers so they can continue to read when they
have time.

Another innovative way to use your autoresponder is by including your terms and
conditions. Often times, potential customers and clients simply don't have
enough time to read through your terms and conditions. The terms and conditions
are very important, which is why it never hurts to include them with an email.
Your terms and conditions that you email could include the exact copy from your
website, or detailed information about your return policies, purchases, refunds,
and anything else you think a potential customer would like to know.

There are many other ways that you can use your autoresponder. All you need to
do is put a little bit of creativity and thought into it, and you'll probably
find yourself amazed with all the things you can do with autoresponders. They
are very popular with Internet marketing and online businesses these days, and
for good reason. If you've grown tired of having to manage every aspect of your
online business -- now is the time to invest in an autoresponder. They are user
friendly and very affordable -- making them something that no business should
ever be without.




Increasing Your Sales With Autoresponders

The autoresponder is without a doubt one of the best marketing tools you can
get. It is a widely used application that will automatically respond to any
email that it receives. They are considered to be magical indeed, triggered by
a blank email that they receive to their address. Once they receive this email,
they automatically start working for your business.

Whenever someone sends the autoresponder a message, the individual who sent the
message will receive a preset email message with the information they were
seeking. Depending on the servers and speed of the Internet, the email response
will happen very fast. Autoresponders have always been known for their quick
speed and fast responses to any type of email message they receive.

One of the best things about autoresponders is the fact that they are always
available. They are always there 24/7, providing your clients and customers
with the information they seek. They will make your business life easier, by
boosting your sales. They require little work from you, yet they are easy to
operate. They can also make managing your customers and clients easier than
ever, as they will help you keep track of your responses and keep up with email
addresses you receive.

Even if you've never used an autoresponder before, you can easily use it to
your advantage with your online business. You can preset it to say a variety of
messages, even inform your clients about future offers and products. This is a
great way to get your message out there, especially if you are currently
holding a sale or other deal that you know people won't want to miss out on.
Autoresponders will work for you day or night, making your company information
available to anyone whenever they want it.

Contrary to popular belief, not all buyers are impulse buyers. Research has
shown that less than 15% of those who visit websites are impulse buyers.
Although most websites focus themselves on getting visitors to buy their
products immediately, most buyers need time to think about a product or offer
they will purchase it. Most buyers don't like to buy something immediately,
simply because they may not be familiar with the product or know what it can do
for them. Therefore, most buyers will learn all they can about something before
they decide to go ahead and purchase it.

You can also use an autoresponder to distribute courses, articles or reports to
your clients and subscribers. They are also great for providing free information
to interested individuals, or immediately sending out information about your
products and opportunities. You can also choose to send out price lists as
well, or welcome new clients to your organization. If customers have purchased
from you before, you can use an autoresponder to send out confirmations, thank
you notes, and even offer discounts to those who buy your products.

In the world of Internet marketing, autoresponders are simply beneficial to
have. They are worth more than the price you pay for them, simply because they
will provide you with so much for so little. One of the best in the business is
www.Automatic-Responder.com. Sending out information is easy with an
autoresponder -- as it will provide information about your company and products
to interested clients the instant they need it.

All in all, an autoresponder will help you operate your business easier than
ever before. Unlike other programs you can get for your online business,
autoresponders will keep you in a constant state of readiness. You can feel
free to go out and do what you want -- and rest assured that your autoresponder
will be there to supply information to those who need it.

Improper Uses of Autoresponders

Autoresponders are wonderful! They can be used for
a variety of things, but there are several ways that autoresponders should not
be used. Using autoresponders in improper ways will make things a bit more
difficult for other people, and it could make things really bad for you!

Having one autoresponder respond to another autoresponder creates chaos, and in
some cases, it can overload servers. This happens when you sign up for 
something, using your autoresponder email address. You sign up, and a message 
is sent to someone else's autoresponder, which responds to your autoresponder, 
which responds to that autoresponder -- and this continues on and on until
it is manually stopped and straightened out.

Some people use their autoresponder address on purpose when they sign up for
discussion lists. In effect, this causes an their autoresponder message to be
sent to the entire list, or to one person on the list, each time a person sends
a real message to the discussion list. Needless to say, discussion list
members and owners frown on this practice, and the autoresponder owner gets
banned.

Avoid these problems and use your autoresponder in ways that it was meant to be
used. Do not use the autoresponder irresponsibly! Not only will you create
problems for others, but you may find that you get reported for spam!

How Important are Autoresponders to Internet Marketing?

Internet Marketing and autoresponders essentially go hand-in-hand. In today's
online business world, you simply cannot succeed at Internet marketing without
the use of autoresponders. Autoresponders are used to achieve many of the
marketing tasks that are essential to a successful online business.

Internet marketing can be very time consuming. Whether you do affiliate
marketing or market your own products, an autoresponder is a big part of your
marketing arsenal. Autoresponders are used to keep in contact with your past 
customers, and to develop a relationship with potential customers.

An autoresponder can be used to deliver sales messages to your opt-in customer
list. It can be used to deliver email courses, to send reminders, and even to
help you build an opt-in list if you don't already have one. There are many
creative ways you can use your autoresponder to make more sales and to build
customer relations.

Any successful marketer will tell you that there are two tools that are vital
to any type of online marketing -- an opt-in list and an autoresponder. In fact,
most marketers will agree that you could take away all of their other marketing
tools, but they would fight to the death to keep the list and the autoresponder!

How Autoresponders Work

At some point in our Internet lives, a majority of us have received a message
from an autoresponder. It could have been a short response letting you know
that the individual is away, or an email thanking you for something that you
have done. Perhaps it was even an email letting you know about upcoming
products, or even an email letting you know that a message you tried to send
couldn't be delivered.

Each one of these messages is all but a different version of a useful program
known as an autoresponder. Autoresponders are very useful tools, as they will
automatically send out an answer to any email that they receive. The answer
that they send out however, will all depend on the messages that you have the
program set up with. Autoresponders are very flexible, and most will hold a
variety of pre set messages.

The very first autoresponders were used with email providers or email transfer
agents. Whenever an email you sent out couldn't be delivered to the recipient,
it would send you an automatic response letting you know that your mail
couldn't be delivered. Although these programs were somewhat helpful, they
weren't all that sophisticated.

Over the years, autoresponders have changed quite a bit, proving to be very
useful with big companies and even Internet marketing. These days,
autoresponders are used by businesses and companies to give immediate response
and feedback to interested clients and subscribers. This could include a
response about programs, information about pricing, specific details regarding
a product, and even a time that someone from the company can get in touch with
the client.

In the world of Internet marketing, staying in touch with clients is easier
than ever with an autoresponder. They will save you a quite a bit of time,
especially when you think about how long it would take you to personally send
email responses to each and every email you get. If you run a business, you
probably get hundreds of emails a day. An autoresponder can simplify your life,
by sending out a preset message response to each and every email you receive.

You can set up an autoresponder using either one or two methods -- an outsourced
ASP model and server side model. When using an outsourced ASP model, the company
wishing to use the autoresponder will their business model will contract through
an outside provider. This outside provider will then give the company user
access to a web based system, or control panel. From the control panel, the
company or individual can set up the autoresponder, preset messages, and decide
how the autoresponder will handle the many different types of emails. One of the
best services we have found is www.Automatic-Responder.com their service is top
notch. To use these types of services, the individual or company will have to
pay the autoresponder provider a flat monthly fee.

Server side autoresponders are a bit different. Basically, they are programs
that a company or individual installs themselves and runs it on their own
computer or server. You can save money with these programs, as you don't have
to pay a provider to operate the autoresponder. Although server side
autoresponders weren't user friendly in the beginning, they have become easier
and easier to operate over the years -- and are now the most popular type of
autoresponder.

In all actuality, autoresponders are great to have. They are very reliable, and
can easily save you a lot of time. The way the different types work can be a bit
perplexing, although most are easy to use and easy to implement into your
website. If you own or operate an online business -- an autoresponder is
something you should never find yourself without.

Give Potential Customers A Preview With Autoresponders

Building customer interest and excitement is the first step to successfully 
marketing many products. Autoresponders play a vital role in building this 
interest and excitement. For instance, if you were developing an ebook, you may 
want to start telling your website visitors and opt-in subscribers about it.
Start building interest; tell them what this product will do for them, and how
soon it will be available.

Do more than build interest by telling them about it. Use an autoresponder to
let them preview your product! Even though you will be selling the product,
you can allow your potential customers to preview the information. Have you
ever seen previews for movies that will be playing intheaters soon? It is the
same concept.

Load one chapter of the ebook into an autoresponder, and put a form on your 
website where your visitors can enter their name and email address to receive 
the preview chapter free of charge. This gets their name on your list of 
potential customer. Each week, send a reminder email, letting them know how
close the release date is, and what they can expect from your product -- keep 
building interest and excitement.

Finally, a couple of days before you are ready to launch your product offer
those that received the preview the option to buy a pre-release copy. You
canopt to offer a discounted price, or leave the price
as it will be on launch day -- the choice is yours.

Take a look at the list of people who signed up to receive the preview. How
many of them are still "subscribed" to that list? They've had the option to 
stop receiving notices about your product, but they chose to keep receiving 
the information you were sending. These are highly targeted prospects for
your product. They have already shown you that they have an interest in your
product, and a large number of those people are simply waiting on the
autoresponder broadcast message that will let them know that it is time to 
pick up their copy of your product!

Isn't automation a wonderful thing? Using an autoresponder, you are able to 
see how much of a market there is for your product, and build a great deal of 
interest in it before it is ever released. This isthe key to making sales on 
launch day. Use autoresponders to build the interest. Get your prospects 
excited about what is about to come -- and on launch day, give them what they 
are waiting for andwatch the sales pour in!

Getting Your Autoresponder Messages Through The Spam Filters

In light of the spam problem, most email clients now have spam filters 
installed. These filters catch spam email and either move it to a "spam folder"
or automatically delete it. After spending a great deal of time laboring over 
your series of autoresponder messages, it would be a shame to find out that 
the majority of the messages that are sent out end up in the spam folder, or 
are automatically deleted as spam!

You can avoid this in two ways. First, when anyone signs up to receive
information from your autoresponder, have them automatically redirected to a
page that gives them instructions for "white listing" you. Email clients have
an actual white list where the owner of the email client can add specific
addresses that should never be considered spam.

The other way to make sure that your autoresponder messages get through the
spam filters is to check them using one of the various spam checkers that are
available online. These programs are often web based, and free to use. They
check your message for words or phrases that commonly trigger spam filters in
email clients. Don't send out any autoresponder messages without doing a spam
check first!

Getting Started With Autoresponders

If you've just started your online business or decided to get into affiliate
marketing, you'll be looking to make money. Making money on the net with your
new business can be a little tricky, unless you have an autoresponder. An
autoresponder is the ideal way to carry out your day to day business -- saving
yourself quite a bit of time and money.

If you don't have a lot of money to spend, there are places on the Internet
where you can get an autoresponder for free. Keep in mind that if you don't
purchase your autoresponder, the free ones normally come with downsides. The
most common downside to free autoresponders are ads on your emails, which will
more than likely send your customers the wrong idea.

When you get your autoresponder, the first thing you'll need to do is set it up
with messages or articles that relate to your business. This way, when you send
out emails or messages, you'll be sending out material that relates to your
business or products. You should try to write some of your own if you can,
which will help you get started in the right direction.

When you load up your autoresponder, you should try to load it with at least 52
messages. This way, you'll something to send for each week of the year. If you
have trouble loading your autoresponder with this many messages or articles,
there are places online where you can get your material for free. If you simply
don't have the time, you can always start with a few messages then go back and
add more later.

Once you have your autoresponder preloaded with messages or articles, you'll
need to set up your signature. Your signature will be displayed at the bottom
of every message your autoresponder sends, and should be your name and link to
your business. You can also add a short description of your business as well,
which will let clients or interested customers know a bit of information about
your business. Your name and link to your business will go a long way, letting
your customers know that you are professional.

Once you have everything set up, all you need to do is start sending out
emails. Your autoresponder can be set up to send messages automatically. You
can also send out emails daily, weekly, or monthly if you prefer. Almost all
autoresponders are flexible, easy to use, and will send out your messages when
you decide. Once your subscriber list starts to build up, and you get more
email addresses to your autoresponder, you'll quickly see that it's very
beneficial. After you have used your autoresponder a few months -- you won't be
able to imagine your business without it.

Formatting Autoresponder Messages

Have you received emails that were all broken up? These emails have one or two
words on one line, then eight or ten words on the next line. In some cases, one
word begins on one line and ends on the next. These emails are very hard to
read, and they appear to be very unprofessional. Is this what you want your
autoresponder email messages to look like?

If not, you need to learn how to format your messages. Start by reading the
instructions for your specific autoresponder. Each one operates a bit
differently in the way that it handles text. For instance, some autoresponder
messages will be messed up if you do put a "hard line break" at the end of each
line, while others will be messed up if you don't! Find out what the right
option is for your autoresponder!

Because each email client is different, you should not allow any line in your
message to exceed 65 characters. This will help prevent lines from breaking up,
and it is achieved by hitting the "enter" key at the end of each sixty-five
character line. The best way to be sure that your autoresponder messages are
delivered in the correct format is to send them to yourself, before you send
them to your list!

Email Courses and Autoresponders

Offering free things to your website visitors is one marketing method that
often results in a lot of sales. Free courses that are delivered via email are
very popular, and people sign up for such courses on a regular basis to learn
more about a topic of interest to them. These courses are best maintained and
delivered with the use of autoresponders.

An autoresponder can be set up to send out a series of lessons for an email
course. The lessons can be set for distribution at specific intervals. You
determine how often the lessons for the course are sent to the people who have
signed up for it. Email courses are very different from traditional courses,
web based courses, or any other type of course.

There is no student and instructor interaction. The instructor writes the
information out, puts each lesson in an autoresponder series, sets the timing
for the lessons, and the rest is automated. You can opt to have lessons
delivered daily, every other day, every three days, or any other time frame
that you think works best for your email students.

Email courses are commonly used to sell products and services. For instance, if 
you sell widgets, you might develop a course that teaches people how to use 
widgets or how to care for their widget. Experts agree that an email course can 
be written for almost any product that you can imagine -- if you put enough 
thought into it.

Start by determining what your course will be about, and how long it should be.
If the course should be delivered every other day for two weeks, you know that
you would need seven lessons. Write the lessons, and load them in the
autoresponder. Set the interval for each lesson, which in this case would be 1,
3, 5, 7, 9, 11, and 13.

This means that the first lesson would be delivered one day after the person
has requested the course, and the second lesson would be delivered three days
after the person has requested the course, and so on. The interval for each
lesson is set for the number of days after the person has signed up Make sure
that everything is spelled right, and that your sentences are grammatically
correct. You want the lessons to look and sound as professional as possible.

Next, simply advertise the email address that will activate the autoresponder.
Make sure that you run a test first, sending each lesson to yourself. This 
will allow you to see what your email students will see when they sign up!

Email Autoresponders

Those of you who wish to take control of your business on the Internet with
automated tasks need a functional and easy to use automatic email response
system. An automatic email response system will take care of any emails you
receive, and automatically deliver a response to potential clients 24 hours a
day -- 7 days a week.

You can set up your autoresponder program on your own computer or server
without any problems. Using your own program is the way to go, especially if
you want to avoid paying a monthly fee to companies that charge for the same
services. There are several companies out there that offer autoresponder
services, although they can get expensive over time.

If you decide to use your own email autoresponder program, you can save a lot
of money and a lot of time. These programs will streamline your business,
freeing up your time to concentrate on other important areas. You can let your
email program handle responses and follow up emails, while you work on making
other ideas work or just getting out there and spending time with your family.

An email autoresponder can help you generate thousands of leads in little to no
time at all. With a lot of leads, comes money. Although you may disagree, a
customer list is what leads to money. If you don't have a customer list or
database, chances are that you won't be doing a lot of sales. Having customers
to send emails and products to is a plus -- especially when you weigh in the
fact that customers make your business. Without customers, you wouldn't make
any money at all.

When you are using an autoresponder with your website, you should always
include a subscription box for visitors who wish to sign up. This way, anyone
who visits your website and wishes to learn more about your products or offers,
can easily sign up. Your autoresponder will instantly send out an email, which
will in turn help you build your customer list. To survive in the online world
of business, you'll need to have a customer list. Autoresponders will help you
manage your list and help it grow at the same time.

Everyone who owns a business on the Internet is always looking for better ways
to carry out business. Email autoresponders make things easier than ever,
helping you to minimize your daily routine by handling email support for you.
You'll save money using them as well, simply because you won't be wasting your
time answering emails. In the end, email autoresponders will help you get
better profits as well. Even though they will cost you money -- the results they
give you will far outweigh the cost.

Customer Service with Autoresponders

Ideally, when you perform customer service, it is done on a one-on-one basis
with each of your customers. That works quite well in the offline world -- but
on the Internet, that simply will not do. Your customers are literally all over
the world, and there is no way that you can really deal with each one of them
personally. That is where an autoresponder comes in.

Customer service with autoresponders is quite simple. When an order is place,
an autoresponder can send out the receipt for the sale, the information for
accessing the product, and a "thank you" email. This happens whether you are
logged in to your computer or on vacation in an exotic location! But customer
service doesn't always end right there, and if you are away from your computer,
you may be letting your customers down!

For instance, an elderly gentleman sees your product advertised and places an
order. Everything goes through just fine, and he receives the receipt, the
download information, and your "thank you" email. Your product is an ebook,
compiled into a PDF file. This particular gentleman doesn't understand what a
PDF file is, and he has no idea what you mean by "right click to download." He
needs additional customer service for the product that he has purchased, and
there is nobody available to help him -- nobody but an autoresponder.

Set up an additional autoresponder that will send out a list of frequently
asked questions or problems that deal with customer service or how to access
the product. Also set up a support autoresponder. If he sends a message to
support, he should get an instant message back letting him know that his
message has been received, and how soon it will be addressed. This will give
him some measure of comfort, and in most cases, he will wait that specified
period of time for assistance.

However, if he doesn't know how to download the product, and he sends a message
to support, and nothing happens, he will most likely become very dissatisfied in
a very short period of time. The difference between a patient customer and an
irate customer is one simple autoresponder message that can and should be set
up in under five minutes.

Really think your ordering process through, and consider the potential problems
that may occur for your customers. Get an autoresponder set up to address those
problems, and you will find that your customers are more satisfied with your
products, and extremely satisfied with your customer service -- all because your
autoresponders handle their problems right away!

Choosing Your Autoresponder Software

It can be a somewhat difficult and time consuming task to find the right
autoresponder. There are a lot of choices available on the Internet, each one
ranging in price and features. Before you decide to purchase your own
autoresponder, you should first think about your budget as well as your
requirements. This way, you'll know what you want and how much you are willing
to spend.

First, you'll need to decide the features you want. Next, you'll need to take a
look at some of the different types of autoresponders available on the market.
You'll also need to decide which type is right for you, and which brand name
you think would work the best. You can answer these questions by comparing
different brands, prices, features, and licensing restrictions.

For a business, autoresponders can be great. As most of us already know,
autoresponders are programs that will send out an automated response via email
to a specified address. In most cases, the response you get back from an email
autoresponder is short and sweet, normally letting you know that someone is on
vacation, away from their computer, or that they have received your message.

The only real problem to autoresponders is the fact that they will replay to
any email that they receive. If you are subscribed to a mailing list and used
your autoresponder address to sign up, it can easily create a problem. Anytime
someone sends you an email to your responder address it will send an automated
reply. It can also lack important features that you need to follow up on your
clients or subscribers as well.

For the Internet marketing guru, there are sequential autoresponders. These
types of autoresponders are designed to collect different email addresses then
send out a variety of pre determined messages through email to subscribers that
you have on your list. If you have a sequential autoresponder and use it
correctly, it can help you bring back more visitors. It can be a very handy
tool to have around, especially if you work with a lot of clients. It can help
you keep track of subscribers, as well as keep them informed about what is
going on with your business.

All across the Internet there are many types of autoresponders. They range from
web based programs to scripts or programs that run through your computer or
personal server. An autoresponder will be a major part of your online business,
which is why you should always put forth the time and effort to find the best
one for your money. If you put the proper research and time into finding your
ideal autoresponder, you'll save yourself a lot of time and headache in the
long run.

Basically, there are three main types of autoresponders that you can choose
from -- remote hosted, locally hosted, and desktop hosted. Remote hosted are
hosted on someone else's server or website. Locally hosted will allow you to
work programs for your own web server. Desktop programs on the other hand, will
allow you to work from your own computer. Most people choose to go with locally
hosted, as it makes things a lot easier.

Before you decide on which type of autoresponder to purchase, you should make
sure that you understand what each type will offer you. There are a variety of
autoresponders to choose from, meaning that some may not offer what you need.
You can always research each type, and then compare prices and features. This
way, you'll know which type of autoresponder will work the best for your needs
as well as your business.

Business Automation with Autoresponders

Automation is important to all businesses. The less time we have to spend doing
small tasks, the more time we have to make more money -- or we could spend that
time doing something besides working. Putting an online business on auto pilot
isn't difficult at all -- and it is all done with the use of autoresponders!

Autoresponders can be used to get people to your website, or to promote
products and services. Simply plug your sales message into the autoresponder,
along with some valuable information that your potential may want or need, and
advertise that autoresponders address.

Once the person arrives at your site, and goes through your ordering process,
another autoresponder kicks in. This autoresponder should send out a receipt,
as well as information that will grant the customer access to whatever it is
that they have purchased. Another autoresponder message should be sent out
after this, thanking the customer for their business, and letting them know
about similar or related products or services that they
may be interested in.

The beauty of this is that while all of this ordering is going on, and these
important customer service emails are being sent, you can be off doing
something else! The more automation you can integrate into your online
business, the better off you will be.

Build Interest With Autoresponder Messages

If you are using your autoresponder to sell a product or service, you must be
very careful as to how you approach your potential customer. Few people like a
hard sale, and marketers have known for years that in most cases, a prospect
must hear your message an average of seven times before they will make a
purchase. How do you accomplish this with autoresponders?

It's really quite simple, and in fact, the autoresponders make getting the
message to your potential customers those seven times possible. On the
Internet, without the use of autoresponders, you probably could not achieve
that. Too often, marketers make the mistake of literally slamming the potential
customer with a hard sales pitch with the first autoresponder message -- this
won't work.

You build interest slowly. Start with an informative message -- a message that
educates the reader in some way on the topic that your product or service is
related to. At the bottom of the message, include a link to the sales page for
your product. Use that first message to focus on the problem that your product
or service can solve, with just a hint of the solution.

Build up from there, moving into how your product or service can solve a
problem, and then with the next message, ease into the benefits of your product
- giving the reader more actual information with each and every message. Your
final message should be the sale pitch -- not your first one! With each message,
make sure that you are giving the customer information pertaining to the topic -
free information! This is what will keep them interested in what you have to say.

This type of marketing is an art. It may take time to get it exactly right. Use
the examples that other marketers have set for you. Pay attention to the
messages that you receive from other marketers. Start a "swap" file, and keep
those messages. Use some of the better sales copy for your own autoresponder
messages -- just make sure that yours doesn't turn out to be an exact copy of
someone else's sales message!

Remember not to start with a hard sale. Build your potential customers
interest. Keep building on what the problem is, and how your product or service
can solve that problem or fill that need. If you are doing this right, by the
time the potential customer reads the last message in that series, they will be
convinced enough to make a purchase!

Boosting Business With Autoresponders

These days, most everyone is familiar with an autoresponder, although many
don't know why they are beneficial to businesses. If you aren't familiar with
autoresponders, you would probably find yourself amazed with them. An
autoresponder can help your business by automatically emailing your clients and
customers with a preset message that will help to increase your sales.

An autoresponder can help your list of clients grow, even send each one of them
their own personalized email message. If you choose, you can also follow up each
individual email with repeated emails, varying the content whenever you wish.
These programs will also allow you to keep track of conversations, and send out
broadcast email messages whenever you have news or new products to offer your
clients.

As research in the past has shown, personalized email from autoresponders is a
great way to boost your business. When you send a personalized email to one of
your clients, the autoresponder by can address him or her by their name -- which
always makes a customer take notice. While you could do this yourself using
traditional email, it could take you a few hours if you have a long list of
customers.

Autoresponders make sending personalized email a snap. All you need to do is
set up your email template, then select where you like the name to go. You can
add everyone in your customer list to the autoresponder, which makes sending
emails a snap. Once you have everything ready to go, all you need to do is send
out the emails with one simple click. Best of all -- you don't have to set it up
again when you need to send out broadcast messages.

Although there are some people who will buy products after one or two emails,
most people require about seven or eight emails before they will purchase
anything. Autoresponders can really help you there, as they will do all of the
emailing for you. You don't have to keep sending manual emails or anything like
that. All you need to do is set up the email address, type in your preset
message, and then feel free to send it as many times as you like.

Through the use of an autoresponder you can really boost your business. If you
run an Internet marketing business, this tool will prove to be invaluable. You
can spend less time sending messages -- and more time doing what you enjoy. If
you've never tried an autoresponder before, you owe it yourself to check out
everything they will do for you and your business. Online businesses can get a
lot of emails on a daily basis -- which is where the autoresponder will really
start to shine and show you just how great of an asset it really is.

Autoresponders -- The More You Know, The More Effective They Are

If you have signed up with an autoresponder service, you need to take the time
to read the instructions to learn how to use the service -- before you load the
first word of your first message! Not knowing how to use the service will lead
to many mistakes, and your customers and potential customers will most likely
see every mistake you make!

As soon as you have complete the sign up process, load one email address into
the autoresponders mailing list -- yours. If there is a manual or help file for
your autoresponder, read every word of it, and really learn how to use all of
the features of the autoresponder.

Work with it, sending messages to your own address, until you know your
autoresponder service inside and out! This may take a little time, but after a
few hours or so, you should know all that there is to know, and you will be
able to set your autoresponders up much more effectively in the future. Taking
the time to learn now, will not only save time in the future, it may also help
you tweak and tune your autoresponder messages and tracking in a way that
increases your responses!

Autoresponders and Spam -- What You Need To Know

There are laws against sending spam. There are even laws that you must adhere
to when you send out email that was requested. No matter what type of email you
are sending out, the chances are good that the anti-spam laws apply to you in
some way.

In order to be in compliance with the anti-spam laws in various states in the
US, each commercial email that you send must include your name or business
name, your street address, city, state, zip code, and phone number. You must
also include instructions that will allow the recipient to remove themselves
from your mailing list. If you fail to do any of this, you are essentially
breaking the law in various states -- no matter what state or country you live
in!

Protect yourself from spam complaints in any way that you can. Make sure that
when a customer requests any type of information from you that an email is sent
requesting confirmation before any other email is sent. If someone is placing an
order from you, include a check box on the order form, asking for permission to
send them periodic emails.

Never use your autoresponder to send unsolicited commercial email!

Autoresponders and Shopping Cart Integration

When people place orders through your website, it is always a good idea to
immediately acknowledge the purchase. One way to do this is with the use of an
autoresponder that can be integrated with your shopping cart. In fact, many
shopping carts that are available today have their own autoresponders built
into the system.

When you set up your autoresponder to send a message to someone that has placed
an order, there are several things that should be included in the message. This
is an opportunity to "speak" to your customer, and to let them know about other
deals that you have or special items that you have available. You should not
miss this opportunity.

Do not try to get your "thank you" sales message on the same autoresponder as
the customers email receipt. Putting the sales message on an email that is
automatically sent to grant the customer access to their purchase is also a bad
idea -- that would go better with the receipt. Make sure your "thank you" sales
message is a message that is sent out all by itself, so your customer can focus
solely on that!

Thank the customer for their recent purchase. Tell them how much their purchase
will help them, and then tell them about other available products that work well
with the one that they just purchased, or that are similar to the one that they
just purchased in some way. For instance hair conditioner works with hair
shampoo. Vacuum cleaner bags or carpet powder works well with vacuum cleaners.
Just let them know about the various products that you offer that will
compliment their purchase in some way.

The important thing is to not let your customer get away without further
contact! Think about being in a brick and mortar store. When you go up to the
counter to pay, there are many items there for sale. These items are meant to
be picked up as last minute purchases, or impulsive purchases. Your "thank you"
sales letter serves the same purpose.

Don't make the mistake of bombarding your customer! You can usually send them
periodic information about your specials after they have made a purchase
through you, but emailing them on a daily basis with your offers is not good
business! Use your autoresponder responsibly! Make sure that your autoresponder
is set up to handle automatic remove requests, and make sure that the
information that you are sending your customers is of value to them.

Autoresponder Training Sessions

Autoresponders work very well when it comes to training others. This is why
autoresponders are the perfect way to conduct email courses. But there are
other types of training that can be done with autoresponders as well.

Even college professors have found a use for autoresponders. They can use them
to remind students about upcoming tests, or to deliver study guides. Since the
information in that professor's course is taught over and over again each time
a new class comes in, this saves the professor a great deal of time.

Autoresponders are also used by colleges to remind faculty and students about
upcoming events. Because events are scheduled in advance, these autoresponder
messages are set up in advance, and nobody has to depend on a secretary to get
those notices out!

Many businesses use autoresponders to keep their employees trained. When new
equipment is brought into the office, and employees need to know how to operate
it, an autoresponder can be set up with training instructions.

No matter what kind of business you are in, there is a way that autoresponders
can be used. The use of an autoresponder will save quite a bit of time, and it
can also serve to make the people in your organization much for effective.

Autoresponder Access to Secret Pages

People love to have access to things that other people can't get. It makes them
feel special, and it is a marketing tactic that really works. Granting
access to secret pages works well on the Internet. It works best when it is
limited. For instance, you can grant access to only a lucky few, or you can
have a time limit for accessing the pages. You can grant access to secret pages
on your website with an autoresponder.

The way this works is quite simple. You create a directory on your website that
is password protected, with one login and password that everybody can use. You
then create some valuable content for that directory. You can call this your
secret vault or your private stash or anything else you want to call it -- as
long as it sounds like something that your visitors may really want to get
their hands on. For instance "the secret tools that helped me earn thousands
each month" would probably entice many people who want to learn how to make
money.

Once you get the directory and the pages set up, put the URL of the pages and
the login name and password in an autoresponder. Write a sales page and
distribute it to your opt-in list, or have other list owners distribute it to
theirs. Make sure you "limit" the offer. Don't let people assume that you are
going to share this secret information with the rest of the world -- they want
to be the only ones with this special access!

Keep access to the secret pages free. The goal is to get people to those pages,
so that they can purchase your products or services. However, remember that
you've advertised secret tools or secret information.

Therefore, when they get to those pages, there must be something of value there
for them to collect -- for free in most cases. Don't make the mistake of thinking
that you will be losing money by giving something away for free -- you won't. In
fact, you've already gained by collecting the names and addresses of the people
who were interested in your secret information!

Again, this is a marketing tactic that really works, and it is a great way to
use an autoresponder. Once people have requested the information for your
private pages, you can email them periodically, using your autoresponder, to
let them know about updates to the secret site. While you are updating them,
you can also tell them about other specials or new products in your line.

Articles and Autoresponders

Writing articles to market a product or service is an excellent way to build
business. The articles should be very informative, providing the reader with 
information that is relevant to a specific topic. The article usually includes 
a link to a webpage for more information. The webpage, of course, is designed 
to sell a product or service that relates to the topic of the article.

These articles are commonly submitted to article banks, websites, and ezine
publishers. This is one of the most effective ways to market a service or
product on the Internet, and it can become even more effective when it is
combined with the use of an autoresponder.

Begin by setting each of your articles up in your autoresponder. It is
important that each article have its very own autoresponder address, so you
will need an autoresponder service that will allow you to do this. Next, make a
master list of your articles, with the autoresponder address for each article
listed beside the title. You can even add descriptions of the articles on your
master list if you want to.

Advertising your articles one at a time can take a great deal of time: but
advertising one autoresponder address -- the one for the master list -- won't
take very much time at all. Simply put it in your newsletter and on your
website. You can even allow other ezine publishers to use this is a free
resource for their subscribers!

All About Auto Responders

Throughout the Internet, autoresponders make for an excellent promotional tool.
Although the technical name is an autoresponder, other known names include auto
email, mailbot, and email responder. An autoresponder is a great way to save
time, as it responds to any message with an automatic response.

Autoresponders can vary from messages that go through email to scripts that are
programed to run on servers. All types of autoresponders work the same, as they
will automatically send a message out when a message is received. Depending on
the message they receive, they will send out the correct return message. This
can be determined by the script or the email address.

Although they are great for promotional reasons, they are also widely abused
all across the Internet. Autoresponders are great to use for your daily tasks,
as they will basically do all of the work for you. On the other hand, they can
also be quite disastrous on those who happen to come in contact with them.

When you submit your website to search engines, directories, or classifieds,
you should never attempt to use an autoresponder address. Most of these website
types use autoresponders themselves, when they send out their messages. If their
autoresponder happens to send a message out to your autoresponder, they will
continue responding -- which can be very annoying.

When you decide to subscribe to an email or ezine you should always use your
valid email address and never use the address for your autoresponder. If you
use your autoresponder to subscribe, chances are you'll have your subscription
revoked. It can be very annoying if a group sends out emails, only to find that
your autoresponder keeps sending return messages. For that very reason, you
should never use your autoresponder address to subscribe to anything.

Autoresponders can be great to use, although they can also be a hazard as well.
Often times, with subscriptions groups or ezines, it can be very hard to locate
someone who is using an autoresponder. In most cases, those who use an
autoresponder don't have the same reply or from address as they did when they
signed up. In cases such as this it can take quite a lot of time and effort to
locate the address.

If you take care of your autoresponder and don't use it to annoy others or sing
up for email subscriptions, it should treat you well. An autoresponder can do a
world of good for your business, saving you a lot of time and effort.
Autoresponders are easy to set up and easy to use, which is great news for
anyone who isn't technical with the Internet. For the price they cost and how
easy they are to operate -- autoresponders can make your Internet business
easier than ever before.

Writing Follow Up Messages For Autoresponders

When it comes to making a sell using your autoresponder, follow up messages are
very important. Most website visitors won't buy something on the first visit; it
normally takes more than 6 or 7 visits before they decide to make a purchase. To
keep them interested and eventually make the sale, you'll need to come up with
some innovative yet captivating follow up messages.

When you start writing your message, you'll need to come up with compelling
headlines. Compelling headlines will draw attention from readers, making them
feel excited to read the rest of your message. If you send a message with a
shoddy headline, chances are that your readers will just glance over the email
and not pay much attention to it at all.

You can also grab attention from your readers by sending them personalized
messages with their names and other details. There are several autoresponders
that personalize messages through the insertion of codes. When you send a
message out, the code is replaced with the personal information of the
subscriber. When receiving the email, the reader will see his or her personal
information instead of the code.

The first message that you send out is normally an introduction message. This
message should be geared towards giving readers what to expect from your
messages. You can also mention information about your company and your products
as well. Your introduction message is very important, as it sets the pace for
the messages that follow.

When you send out your second message, you should inform readers about your
products and services. Make sure that you explain what your products do and how
your readers can benefit from using them. Then, in the messages that follow, you
should put added emphasis on your services and products. You should be trying to
convince readers that they simply must have your products and that your products
are a cut above the rest.

To ensure that you get a sale, you should include comparisons between what you
offer and what competitors offer. This way, you'll show potential customers
that you are indeed the best, with the best features and the best prices. Once
you have a few satisfied customers, you'll start to build up your credibility.
If a customer is satisfied, he will let you and others know. Once a customer
has praised your products, you can add it to a testimonial and send it out in a
future follow up message.

When you end a message, make sure that you leave a teaser for the next message.
This way, your customers will look forward to receiving your next message. You
should also carefully weave in messages regarding your contact and order
information as well, so readers can place an order without any problems. If you
put some time and thought into your follow up messages -- you'll start racking up
customers and sales in no time at all.

What You Need To Know About Autoresponders

The Internet is a great place for business these days. There are hundreds of
thousands of companies on the Internet, eagerly anticipating your business.
With most companies dealing with hundreds and hundreds of customers on a daily
basis, some wonder how they do it. When you break down the basics, you'll see
that most use autoresponders -- very nifty tools that can help you with a
variety of tasks.

Once you have an autoresponder set up on your website, you can make money even
if you aren't there. You can be out with your family or doing other things,
while your autoresponder draws visitors to your website and makes you some
money. Normally, people don't buy anything on their first or second visit to a
website. Most like to shop around, compare, and find the best deal for their
money. Autoresponders can be thought of as cheap salesman -- as they will follow
up your potential customers and keep their interest sparked.

When someone visitors your website and likes what they see, they will normally
sign up on your customer list. If you don't have a customer list, you should
invest in one immediately. A customer, or opt-in list, is the heart and soul of
your company. This list will contain each and every one of your customers, and
is also the main database for an autoresponder.

Autoresponders can be used to send out preset messages anytime you wish. One of
the best on the net is www.automatic-responder.com they offer a free trial
account. They can inform your customers of news, upcoming products, and answer
most questions. Autoresponders can be thought of as salesman, as they will let
customers know about products, what features the products have, and how the
customer will benefit from using the product. On top of that, autoresponders
will also keep your customers up to date and follow up with them to ensure that
they feel special.

Simply having a website isn't enough these days. There are millions and
millions of websites out there on the Internet, hundreds of which are offering
the same products and services that you are. You have plenty of competition, no
matter what you may be offering. To succeed this day and age, you'll be stand
out among the rest and offer your customers more than competitors. Having the
edge over your competition means you'll get more traffic -- which results in
more sales.

Although autoresponders can help you a great deal, they can't do it all
themselves. They will handle virtually all of your email related tasks, help
you gain traffic, and keep your customers informed with everything going on in
your company. To get the most from your autoresponder, you'll need to make sure
you use it every chance you get. They are very handy programs -- and can make
your business life easier than ever before if you let them.

Using Free Autoresponders

If you've looked at the prices of autoresponders that are available online, you
may have decided to search for and use a free autoresponder for your marketing
needs. Using free autoresponders is acceptable in certain situations, and in
the world of Internet marketing, any autoresponder is better than not using an
autoresponder at all!

Your first option for a free autoresponder should be the one that comes with
your webhosting account -- if you have a webhosting account. These
autoresponders can easily be set up through the control panel of your website,
and they do not contain advertisements from the autoresponder company or
webhosting service. If you do not have a hosting account, or your hosting
account does not include autoresponders, there are other options that you can
pursue.

There are many free autoresponder services to choose from. These services are
free, because the company makes their money by placing a small advertisement in
each message that your autoresponder sends out. These advertisements may appear
at the top of your auto responses, or at the bottom, depending on which company
you use.

Many paid autoresponder services offer a free version as well. These free
versions may or may not include advertisements in the outgoing messages. These
lighter versions of the paid autoresponders typically do not include many of
the powerful features of the paid versions. But if you don't need the more
advanced features, this is a great choice.

Most free autoresponders have a limit on the number of subscribers you can
have. Many people start out with the limited free versions, and then upgrade to
the paid versions once their lists are large enough to exceed those limits. Many
marketers don't feel that the expense of the autoresponder is warranted until
the list that they are building is turning a profit. From a business
standpoint, this makes sense.

As the owner of a business, you are the only one who can decide whether you
need a paid autoresponder service, or if a free one will do the job. If your
list is small, a free autoresponder should do everything that you need it to
do, but as your list grows, you should definitely consider upgrading. However,
having the small advertisements that the free services place in the outgoing
messages may present a problem if the ads compete with what you are trying to
sell. They may even pose a problem if they do not directly compete with your
product or business. Again, this depends on what you are trying to accomplish
with your autoresponder.






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