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Head First
The Babys

Chrysalis 1195
Released: January 1979
Chart Peak: #22
Weeks Charted: 25


Further reading on
Super Seventies RockSite!:

Original Album
Advertising Art

The Babys Lyrics

The Babys Videos

John WaiteOne of the more interesting bits of journalism last year was a piece in Oui that explained in brief how Chrysalis had plucked a group called the Babys from obscurity and hyped them to the top of the pops. No doubt an oversimplification, the image nonetheless had its appeal. And the band's big hit single, "Isn't It Time," was the kind of schlock & roll classic that immediately conjured a picture of some studio Svengali working his magic on a bunch of semitalented Trilbies: "A little more heartbreak on the backup vocals there," he says, throwing a raft of strings behind them. "Okay, great. Now sound hurt."

There's something wonderfully perverse about trash singles -- something that makes you love them even when you know you should know better. I still remember the first time I heard David Geddes' "Run Joey Run." As mortified as I was by this True Romance comic on 45 rpm, I had only to listen to it once to remember every word. Such is the power of really good trash.

Sadly, Head First lacks the socko sentiment that made "Isn't It Time" so much fun. Like Broken Heart, it's filled with forgettable remainders from all over: a bit of Bad Company here, a dash of the Moody Blues there, sprinkle with strings and chill. And "Every Time I Think of You," the attempted remake of "Isn't It Time," doesn't have the unabashed soppiness that carried its precursor to glory. I'd hate to think that the Babys are one-hit wonders, but it sounds like they just don't make Svengali like they used to.

- J.D. Considine, Rolling Stone, 5-3-79.

Bonus Review

Last album out I didn't like the Babys, finding them too cute and gooey. This time they come on harder. Although the lyrics won't ever be inscribed on bronze, the group -- which is down to a trio from a quartet -- attempts to deal with real emotions instead of smug commercial sugar and whine. This is a surprisingly cohesive and frank album. Other groups might complain about or denounce a confusing world, but the Babys have the honesty to say they're merely bewildered. They deserve an honorable mention for admitting it.

- Joel Vance, Stereo Review, 5/79.

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